Digital Avatars: Virtual Reality (VR) and Artificial Intelligence (AI) in Advertising

Digital avatars, virtual reality and AI – summing up innovations is often difficult. This headline at least makes it to “Digital Avatars: Virtual Reality (VR) and Artificial Intelligence (AI) in Advertising.” It’s all about virtual people, on Instagram, TikTok, YouTube. Millions of people follow them and their stories, every day. Yet the phenomenon just emerged […]

VR, AI and digital avatars – Interview with an expert @ Online Marketing Rockstars / OMR

Virtual reality: VR, AI and digital avatars – When it comes to innovation in digital avatars, there are few as close as Stephan Czaja. Today saw the fifth interview in Germany with him, on the topic of digital avatars. Even better, even in the leading magazine for online marketing: OMR! How do digital avatars change […]

Market analysis and development: mass market or niche? – Starting your own business #10

Market analysis and development – How will the market develop? Now that your own business model has been defined and parts of your sales organisation have already been set up, you should be looking at the market. Is it a trend product, for a summer or a long-term business model? External development of markets and […]

Product Innovation: Idea and USP – Starting your own business #4

Product Innovation: Idea and USP – Do ideas always have to be new? I like to say, “grab something and grab Bluetooth”, a thought from the popular series “The Big Bang Theory”. The series was about the idea that men buy everything as soon as they get Bluetooth. Further thought, innovations can be constantly adapted. […]

Online Marketing Speaker Bremen: Blogger and Influencer, E-commerce Tracking, A-B Comparisons and Commercials.

Online Marketing Speaker for Bremen – As experts and consultants, our managers in Bremen are well-trained digital natives. As consultants we realize concrete goals for agencies and companies. Media usage behavior is changed by profoundly. Also new

Online Marketing Speaker Chemnitz: Social, Influencer, E-Commerce Newsletter, Live Tracking and A/B Tests

Online Marketing Speaker for Chemnitz – Our consultants and specialists are on the pulse of time, so we develop as experts concrete strategies for companies and brands. Especially social media marketing like influencer marketing, organic link building has a higher influence

Online Marketing Speaker Braunschweig: Social Media, Blogger Acquisition, Advertising Campaigns, Interesting Blog and Content Concepts

The online marketing speakers for brands in Berlin! We stand by your side in B2B as well as in B2C business. With recommendations for activating new customers and building your online marketing plan. Especially social media marketing like blogger and influencer marketing

Online Marketing Speaker Essen: Targeting, magazine PR, advertising campaigns, effective content marketing, A-B comparison for ads and social media management.

Agency for online marketing in Essen: All our consultants have their finger on the pulse of the times, so we plan target group-specific strategies for brands and companies as consultants. In particular, new forms of advertising marketing for reach, product placement and link building have