Digital Avatars: Virtual Reality (VR) and Artificial Intelligence (AI) in Advertising

Digital avatars, virtual reality and AI – summing up innovations is often difficult. This headline at least makes it to “Digital Avatars: Virtual Reality (VR) and Artificial Intelligence (AI) in Advertising.” It’s all about virtual people, on Instagram, TikTok, YouTube. Millions of people follow them and their stories, every day. Yet the phenomenon just emerged […]

VR, AI and digital avatars – Interview with an expert @ Online Marketing Rockstars / OMR

Virtual reality: VR, AI and digital avatars – When it comes to innovation in digital avatars, there are few as close as Stephan Czaja. Today saw the fifth interview in Germany with him, on the topic of digital avatars. Even better, even in the leading magazine for online marketing: OMR! How do digital avatars change […]

Find employees: How do you get the best staff? – Starting your own business #13

Finding employees – How do you get the best employees? There are various ways of recruiting. Since the question comes very often at workshops, here are a few words on the subject of recruitment and image. Find employees: Recruitment offline and online Depending on which industry you are already active in, which opportunities you have, […]

Product Innovation: Idea and USP – Starting your own business #4

Product Innovation: Idea and USP – Do ideas always have to be new? I like to say, “grab something and grab Bluetooth”, a thought from the popular series “The Big Bang Theory”. The series was about the idea that men buy everything as soon as they get Bluetooth. Further thought, innovations can be constantly adapted. […]

Future trends: Effects of digital transformation

No one knows what the future holds for us. As information is accelerated and today decisions are made in seconds, the metropolises are changing. Cities invest billions in the improvement of infrastructure

Online Marketing Speaker Berlin: SEO, Magazine PR, Blogger Relations, Targeting and Newsletter Marketing

Agency for Online Marketing in Berlin – Our consultants in Berlin are digital natives, so as experts we plan concrete strategies for brands and companies. Digital media has changed the everyday life of your target groups. Also social media marketing like influencer marketing,

Online Marketing Speaker Berlin: Search Engine Optimization and / or SEA, PR, Influencer, Targeting and Newsletter Marketing

Agency for Onlinemarketing in Berlin – As a consultant, our Media Marketing Managers in Berlin are well-trained digital natives. As a consultant, we define target-oriented targets for agencies and companies. Strategy with e-commerce Newsletter Marketing, targeting and retargeting