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Digital Avatars: Virtual Reality (VR) and Artificial Intelligence (AI) in Advertising

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Digital avatars, virtual reality and AI – summing up innovations is often difficult. This headline at least makes it to “Digital Avatars: Virtual Reality (VR) and Artificial Intelligence (AI) in Advertising.” It’s all about virtual people, on Instagram, TikTok, YouTube. Millions of people follow them and their stories, every day. Yet the phenomenon just emerged […]

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Business start-up costs: staff, rent and equipment – setting up your own business #11

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Cost planning and realistic thinking, two points that bite some. For banks and investors, of course, the potential profits should be as high as possible, but for themselves the assessment should be as realistic as possible. You’d rather end up with 5,000 € more a month than 5,000 € too little. For cost planning there […]

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