Product Innovation: Idea and USP – Do ideas always have to be new? I like to say, “grab something and grab Bluetooth”, a thought from the popular series “The Big Bang Theory”. The series was about the idea that men buy everything as soon as they get Bluetooth. Further thought, innovations can be constantly adapted. […]
Starting your own business – You want to start your own business with your business idea? Know-how and expertise is the A&O. We support you with tips on your business plan and concept. Whether self-employed full-time or part-time self-employed: If you want to set up your own company, you have to think about a lot, […]
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